balancing economic growth and heritage protection in Albania using CSR
Albania is a country with rich archaeological sites, diverse natural landscapes and rapidly growing visitor numbers. Sustainable tourism and cultural heritage protection are central to long-term economic development, local livelihoods and national identity. Corporate social responsibility (CSR), when coordinated with public policy and civil society, can accelerate conservation, improve visitor management and distribute tourism benefits to communities.Why CSR matters for sustainable tourism and heritage protectionResource and capacity gaps: Many heritage sites and protected coastal areas lack public funding for conservation, visitor infrastructure and management systems. Private capital and expertise can fill these gaps.Market incentives: Travelers increasingly seek authentic and responsible…
